Social Media

Social media is becoming more and important. Following The Economist, in 2011, 52% of the internet users in the EU are active in social networks, among them a permanently increasing number of the generation 50plus. Already established in the B2C business, social media gains momentum in the B2B area. Current surveys show a majority of decision makers expecting a growing importance of social media in their companies in 2012. When it comes to social media, the BCNI experts are experienced and qualified partners. We develop and implement social media programs, which help you to

• increase the visibility and improve your corporate image significantly
• gain access to new customer segments
• boost your revenues
• improve customer satisfaction and customer retention
• support product innovations
• develop new business models
• enhance your attractiveness as employer
• improve your recruiting
• to manage more effective and efficient internal communications
• build-up a cross-functional knowledge management culture

The .BCNI team is up-to-date with latest social media

Leverage the full potential of social media. .BCNI is at the forefront of social media for B2B and B2C. We are living latest technologies, are up-to-date with latest social media technologies and industry trends, we constantly educate ourselves in social media topics. This is why we can provide best practices and latest, future-oriented social media strategies and programs which are customized for your specific needs. The .BCNI team analyses the specific potential benefits for you and your customers, develops targeted social media measures, is at your side during the implementation process and is permanently monitoring the success of each program.

Benefit from our expertise and experience

• .BCNI provides a 20 years success track of marketing and communications strategies and programs for international technology-driven industries
• .BCNI has marketed and communicated all ICT milestones of the last two decades
• The .BCNI team has been part of social media right from the beginning, knows all about hottest trends and is constantly educating itself
• .BCNI offers broad management experience in all relevant business areas of leading international companies

Social Media can be much more than marketing

And social media can be more than communications and public relations, too. Social media is able to involve the entire enterprise. You can decide, whether you’d like to start step by step or implement an entire transformation process throughout your company towards a social enterprise. We’re your proven and experienced partner for single social media activities as well as comprehensive social media strategies and programs.

You are already active in social media and consider to start a social media monitoring program? Rely on our experience in the evaluation process or hand-over the complete monitoring process to .BCNI. Using our collaboration platform you stay always informed about each step of the process and current results. In case, your social media strategy is already on track and you use social media monitoring, we can analyse the huge amount of monitoring results qualitatively, evaluate them and create a management summary.